- Update your information. Ok, this one is pretty obvious, but it’s important that people know how to get in touch with you, whether you’re open or not, and how they can still buy your services. If they weren’t able to buy your products online, that probably needs to change. Strictly speaking, that’s not a legal issue, but it’s probably the most important issue you have to deal with if you’re going to keep your business afloat!
- Improve compliance with the Americans with Disabilities Act (ADA). To generalize wildly, the ADA mandates that all “places of public accommodation” be made accessible for the disabled. Unfortunately, it’s very unclear how that applies to websites, but given the number of lawsuits filed under the ADA in recent years you pretty much have to assume it does. While there’s no black-letter law on what constitutes compliance with the ADA, the general consensus is that website owners need to comply with a standard called WCAG 2.0 AA. While that standard is way too complex to outline here, and there’s no single tool to make you website compliant, you can start with a few simple tasks like making sure there’s alternative text for all images, adding text for any videos or audio presentations, adding text for form labels so it’s easy to tell what goes in each field, and making sure all pages and links have headings or descriptors which accurately describe the content. Focus on the real meat of your website, since it’s more critical that the disabled be able to access your services than it is for them to know that you also like to hike the Andes when you’re not at work.
That should be enough to keep you busy for a while!
In all seriousness, though, just pick one or two of the above items and get started – many of those items are pretty straightforward unless your site is very complicated, and some (like registering a DMCA agent or taking some steps to make your website more ADA compliant) could save you tens or even hundreds of thousands of dollars in legal fees and damages in the future.